A college career centre manager simplifies job search innovations

Here I'll reflect on the latest ways you may market yourself as a job seeker. Some of it will be innovative. Some may seem complicated. Always, though, I'll focus on ways to keep it simple. Finding a job is a job, but there is more to life -- and what you bring to the world of work -- than your resume.

Tuesday, June 16, 2009

Can you Tweet your way to a new job?

Lots of Gen-Y bloggers out there think so, however I think that the rules of marketing yourself are pretty much the same whether you are using social networking or going to cocktail parties to do it. There is something to be said for developing real relationships with real people and having the skills to discuss problems and opportunities face-to-face (or at least over the phone), whether those relationships start online or in-person. Employers are need skills, but ultimately they hire people, real people with real skills including real people skills. Go ahead and use the net but remember its just one more tool in your job search kit. And remember, the older the person, the slower they may be to adopt new technology; many managers are not net-savvy GenY-ers and won't be looking for you online, except on a passive job board or your emailed application to them. Eventually they will want to see a resume and meet you "for real". Will you be ready for that conversation?

Check out these pages:

How Blogging and Social Networking Can Impact Your Job Search

Will Social Networking Get You a Job? on Yahoo Hot Jobs

Twitter Your Way to a New Job on Employment Digest Net

KISS (Keeping it Simple for Seekers)
- Reflect your personality on your profile but keep it professional
- Post quality content that shows an employer the qualities and skills you can contribute
- Don’t blog, tweet or go on Facebook during company time unless its part of your job to do so
- Google yourself every once in a while; see what potential employers might see when they search for your name; you may be careful, but are your friends?
- Don't spam your followers or friends
- The quality of your effort determines the return you get from your investment of time
- Remember that social networking is just one tool

...Pam

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